thics plays a crucial role in guiding the development of artificial intelligence (AI), as does outlining fundamental principles such as fairness, transparency and accountability. However, principles alone may not be sufficient, and the challenge lies in bringing clarity to these ethical foundations.

In light of AI's transformative shifts and potential biases, technology companies must lead by example. This involves adopting stringent ethical guidelines and actively creating global standards and regulatory frameworks. The tech industry must prioritize legal certainty and a comprehensive and inclusive approach that protects human rights in diverse cultural contexts.